Advertising on ChatGPT
Campaign set-up in OpenAI's ads platform where it is available, with offers and copy written for conversational, sponsored placements.
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People now ask ChatGPT, Google AI Mode and Copilot what to buy and who to hire. Ads are arriving in those answers. Brew Conversions helps you test AI search ads early, with clear tracking and budgets that stay under control.
Campaign set-up in OpenAI's ads platform where it is available, with offers and copy written for conversational, sponsored placements.
Ads in Google's AI answers reach you through Performance Max, Shopping and broad-match Search with AI Max, so your Google account needs to be ready for them.
Microsoft Advertising campaigns that can appear in Copilot experiences, built from your Search and Shopping campaigns.
Conversion tracking, attribution and test-and-control plans so you can see whether AI placements add sales or just shift them.
Placement checks and exclusions so ads appear only beside suitable conversations and content.
A small, time-boxed test budget with clear success criteria before you scale.
Brands that want to learn a new channel before competitors push costs up.
Software, education, travel, finance-adjacent and premium products that people research by asking questions.
Accounts already running Performance Max or Search that want to make the most of AI placements.
Your goal, budget, margins and past results, shared through the requirement form.
Existing accounts, tracking and creative reviewed to find what is leaking.
Platform mix, structure and a KPI for every line, agreed before spend.
Campaigns built, tracking verified and first-week checks done.
Weekly changes to bids, audiences and creative, with a report you can read in five minutes.
Yes, in the countries where OpenAI has launched ads. OpenAI began testing ads in the US in February 2026 and has since expanded to more markets. Businesses can sign up through OpenAI's ads platform, and availability is still growing, so check your country before planning.
According to OpenAI, ads are shown to logged-in adults on the Free and Go plans, are labelled as sponsored and are kept away from sensitive topics such as health, mental health and politics. Paid plans such as Plus and Pro do not show ads.
OpenAI says ads do not influence the answers ChatGPT gives, and advertisers do not see people's chats.
Google places ads in AI Overviews and AI Mode from Performance Max, Shopping and broad-match Search campaigns, including AI Max for Search, where those placements are available.
For many brands, yes, as a small and measured test. New channels are often cheaper before competition builds, but results should be judged against your existing search and social campaigns.
Pricing depends on the channels, spend and scope of work. Share your brief and you get a clear quote.
Share your goal, budget and platforms. You get a reply within one working day, usually with a first recommendation.